EAC – South Africa
Farmers at EAC became the world’s first supplier of Fairtrade raisins.


Here at Traidcraft HQ we have been working late into the night on new improved recipes for Geobars. We’ve been looking for the tastiest Fairtrade ingredients and trying out new recipes.
The Fire and Brimstone Iceland 2012 Expedition successfully completed the first unsupported crossing of Iceland, ably fuelled by Geobars!
The team had many days of desperate walking, when the thought of collapsing into their sleeping bags before munching a Geobar and then falling asleep was one of the only things keeping them going.
On the trip, the team crossed the youngest mountain in the world formed by a volcanic eruption two years ago. They toasted marshmallows over lava, bathed in hot springs surrounded by snow, battled through sandstorms, suffocating volcanic fumes, an enormous desert of black ash, they also tackled lots of desperate freezing cold river fords. On average the team walked 30km a day, but on their biggest day they completed over 50 miles. It never got fully dark as it’s so far north, so they frequently walked until 2 or 3 in the morning! When they got towards the north, they were attacked for several days by birds which live by the coast, leading to surprising injuries such as numerous cuts on their heads from the repeated dive bombing!
We would just like to say a big well done to the Fire and Brimstone Iceland 2012 Expedition team, Calum Nicoll, Calum McLellan, Struan Chisholm, Sam Newmark,
Sandy Fowler and Ben King.